Startup Hiring Insights & Guides | funded.club

Startup hiring toolkits for 20 roles: job descriptions and interviews

Written by Ray Gibson | Nov 14, 2026, 9:09:55 PM

Updated November 2026

A startup hiring toolkit is the set of documents one hire needs: a scorecard of four to six outcomes, a job description built from it, an interview plan that tests each outcome once, and a rubric for the debrief. Below are free toolkits for 20 startup roles, each with a copy-and-paste job description and a matching interview question set, plus three tools that turn them into finished documents.

Start with the scorecard, not the job description

Most founders open the job description template first, because the job ad is the thing with a deadline. It is the wrong end to start from. A job description written before you know what success looks like turns into a list of duties, and an interview plan written from that list tests whether the candidate can talk about the duties.

Every toolkit below is built the other way round. Each role page starts from a scorecard of outcomes for the first 12 months, and everything else is derived from it: the "first six months" section of the job description, the question themes, the work sample and the 1 to 4 rubric. If you change the scorecard, change the rest with it.

1 · Before you post
Scorecard
Four to six outcomes for year one
2 · Day 1
Job description
Outcomes become the first six months
3 · Day 1
Language check
Salary, clichés, exclusionary words
4 · First applicants
Interview kit
One theme per interviewer
5 · Final round
Debrief rubric
Score alone, then discuss

One outcome, followed through every document

Here is how that works for a seed-stage B2B startup hiring its first account executive. The account executive toolkit lists five outcomes. Take one of them, self-sourced pipeline, and follow it through the hire.

Scorecard
At 12 months, a steady share of pipeline is created by the AE, not handed over by the founder.
Job description
"In your first six months you will build your own outbound pipeline alongside the deals the founder hands over."
Interview
"What share of the deals you closed last year did you source yourself? Walk me through two of them."
Rubric
1 = all pipeline handed over. 4 = built a repeatable outbound engine.

Because the same outcome runs through all four, the candidate who reads the ad already knows outbound is part of the job, the interviewer knows exactly what to probe, and the debrief compares evidence rather than impressions. A candidate who has only ever closed inbound deals will often rule themselves out at the ad, which saves both sides time.

The 20 role toolkits

Each role has two pages. The job description page holds the template, a stage-by-stage table for Seed, Series A and Series B, the scorecard and a 30-60-90 day plan. The interview questions page holds a four-stage plan, around 20 questions grouped by theme, a time-boxed work sample and the scoring rubric.

TeamRole toolkits
Engineering leadershipCTO (JD, interview), engineering manager (JD, interview), lead developer (JD, interview)
EngineeringSenior backend engineer (JD, interview), full-stack engineer (JD, interview), mobile engineer (JD, interview), DevOps engineer (JD, interview), QA engineer (JD, interview)
DataData engineer (JD, interview), data scientist (JD, interview)
Product and designHead of product (JD, interview), product manager (JD, interview), product designer (JD, interview)
Sales and customer successVP of Sales (JD, interview), account executive (JD, interview), SDR or BDR (JD, interview), customer success manager (JD, interview)
MarketingMarketing manager (JD, interview), growth marketer (JD, interview)
OperationsHead of operations (JD, interview)

Three tools that finish the job

The toolkit pages are written to be copied. The tools below do the copying for you and fill in your details.

WRITEJob description builderAny of the 20 roles, with your company, stage, salary and must-haves. CHECKJob ad language checkerFlags vague pay, clichés, gender-coded and exclusionary words. INTERVIEWInterview kit generatorA printable sheet per interviewer, with a scorecard to fill in.

For planning and budgeting the hire, see the timeline estimator, the cost of an empty seat calculator and the stock option calculator on our free hiring tools page. If you are hiring in a specific sector, the startup hiring playbooks by industry show which of these roles usually comes first.

Adapting a toolkit: keep the structure and change the outcomes. A Series B CTO and a seed CTO share a title and very little else, so rewrite the scorecard for your stage first and let the job description and questions follow.

Where Funded.club fits

The toolkits follow the same order as a Funded.club search. When we run one, a dedicated recruiter agrees the scorecard with you at kick-off, refines the job description, then sources, headhunts and screens candidates against it, with the first screened candidates within 7 days and 33 days on average from kick-off to hire. We charge a low fixed fee agreed upfront, averaging 6 to 9% of salary, from $4,900 to $21,900 per hire depending on the salary band. See pricing.

Frequently asked questions

Are the hiring toolkits free to use?

Yes. Every job description template, interview question set and tool is free, with no sign-up. Copy them, edit them and use them for as many hires as you like.

Which roles are covered?

Twenty roles that funded startups commonly hire between Seed and Series B: engineering leadership and engineers, data, product and design, sales, customer success, marketing and operations.

Should I write the job description or the interview questions first?

Write the scorecard before either of them: four to six outcomes you expect in the first year. The job description and the interview questions both come from it, which keeps the ad honest and the interviews focused.

Can Funded.club run the search with these documents?

Yes. Send us your scorecard or job description and a dedicated recruiter will run the search end to end for a fixed fee agreed upfront.

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